XP piracy rates drop thanks to campaign and WGA
Microsoft Corp.’s latest tactic against those pirating its software in the U.K. appears to be paying off, and has reduced the piracy rate sooner than expected.
The software maker’s “Keep IT Real” programme, which it first launched back in February, has seen piracy rate for its
Windows XP operating system drop from 16.7 percent to 12.4 percent according to its head of antipiracy for the U.K., Michala Alexander. “We were really pleased to see the rate dropping so quickly,” she said.
Microsoft had originally hoped to reduce the rate to 11.7 percent within three years of starting the campaign — in which members of the company’s anti-piracy team visit computer retailers and PC building outlets accross the U.K. inquiring about piracy issues — but now aims to hit that goal by next February.
Source: infoworld








